Your Workplace Culture for 2024: If You Don't Get It Right, Nothing Else Matters

Workplace culture is a hot topic in organizations that want to attract and retain the best talent; translate their values to their products and services; and show customers what they're all about. There are significant benefits that come from a vibrant and impactful culture. They are:

• Focus and Spirit: Aligns the entire company toward achieving its vision, mission, and goals.
• Engagement: Builds higher employee motivation, productivity, and innovative problem-solving.
• Cohesion: Builds consistency and coordination among the company’s various departments and divisions

What about your company’s culture? Does it inspire and engage or get in your people’s way, slowing and wearing them down? Is it driven by top-down directives or cross-department collaboration? How well does it support a dispersed and multi-generational workforce? What stories do your people, and your customers, tell others about you? Is it good or bad?

In reality, culture should not be considered as a touchy-feely, but rather as a bottom-line component of a business. It’s about the day-to-day interactions between leaders and staff; between managers and supervisors and their team members; between the various departments and your customers or clients. In other words, it’s pervasive throughout the organization and it can enable an organization’s success or be the key to its undoing.

 Therefore, the right culture—a culture that embraces change, recognizes the challenges facing managers and their teams, and most importantly, provides them with the tools to adapt and thrive in an evolving workplace- will be a winner!

Areas Covered

The focus of this webinar is to recognize and manage the organizational cultural issues of your changing workplace and how to adapt to this “new normal”. The learning objectives are:

• Understand why Peter Drucker says: “Culture eats strategy for lunch.”
• Discover why culture is like an iceberg: What’s above and below the water line.
• Identify and analyze the six key elements of culture in every business or organization.
• Review five daily ways effective leaders can communicate and reinforce company culture.
• Recognize what successful leaders know and do that helps them avoid cultural traps and misfires.
• Learn six tactics to support your remote/hybrid working employees – keeping them productive and engaged.

This webinar will help you as a leader, manager or supervisor understand the power of culture during times of change and uncertainty; and what you can do to communicate and reinforce the best of your culture and at the same time adapt to deal with this new normal. 

Speaker(s)

Marcia Zidle

Marcia Zidle, the Smart Moves Coach, is a board-certified executive and career coach, business management consultant and keynote speaker, with over 25 years of management, business consulting and international experience in a variety of industries including health care, financial services, oil and gas, manufacturing, insurance, pharmaceuticals, hospitality, government and nonprofits. She has expertise in strategy and alignment; executive and team leadership development; social and emotional intelligence; employee engagement and innovation; career and organization change management; employee relations and talent management. Marcia has been selected one of LinkedIn Profinder’s top coaches for the past 7 years. Check out her 200 + LinkedIn articles she’s authored on Leadership, Management and Human Resources topics that have facilitated organizations to leverage their leadership and human capital assets generating greater effectiveness and profitability. Marcia’s claim to fame is as a world traveler having a multi-cultural spirit and perspective. She has lived as an expatriate with her family in Scandinavia and Australia. In fact, one of her children is an "Aussie". She’s traveled to over 30 countries throughout Europe, Middle East, Far East, and the South Pacific.

CEUs

The use of this seal confirms that this activity has met HR Certification Institute’s® (HRCI®) criteria for recertification credit pre-approval.

Credits: 1.0

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Credits: 1.0

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